If you’ve been seeing curious square bar codes on signs or business cards lately and wondered what they are, they are “Quick Response codes” (QR codes). The digital code, which can be read by a special app downloaded to smart phones, can hold or share thousands of characters of information.
There are many free online sources to obtain the codes, such as Kaywa. You can improve your Facebook fan page “likes” with QR codes by using them with Likify. There are many readers that are available that work with QR codes, including i-nigma for iPhones and Barcode Scanner for Androids. Check other apps your phone service might offer.
I’m really excited about a new site that uses QR codes called ItsMyUrl. This site lets you set up a profile for free so you can link all your online web sites, blogs, landing pages and social media sites and then use a QR code to cross promote them. Sounds confusing until you watch the short video on the site. It’s kind of like putting them all on a key chain for easy access. You can take a look at my own profile to get the idea. If you want have the ads removed from your profile, you can upgrade to pro for $20 a year, and for $40 you can customize your QR code to include your photo, like mine.
So what can I do with it now? I can paste it onto my email signature, web site, blogs, business card, social media, trade show signage … the uses are limited only to the imagination. And the nice thing is that the information I choose to add to the QR code can be updated again and again. You might want to give it a try!